by Ed Hinerman | Nov 21, 2013 | customer service, executives, insurance, life insurance
Are you ready to celebrate the 50th anniversary of Mutual of Omaha’s never ending show Wild Kingdom. I was an obnoxious 10 year old when Marlin Perkins first took over our TV’s and started teaching us how life and health insurance were delicately woven...
by Ed Hinerman | Oct 12, 2011 | blood pressure, cholesterol, insurance, life insurance
It’s been a long time since most insurance made any kind of fuss over being treated for cholesterol. As long as it was well controlled you could count on best rate class approvals. Now companies have jumped on the cholesterol ratio band wagon and are allowing...
by Ed Hinerman | Sep 22, 2011 | arthritis, insurance, life insurance, rheumatoid arthritis
This is just a spin on a talk I have with my granddaughter at least once a week. We have become a disconnected world where people no longer see the logic in a conversation unless it is done electronically, and no longer see the need to enjoy the outdoors because they...
by Ed Hinerman | Jun 17, 2011 | accelerated death benefit, death benefit, insurance, life insurance
I have written several posts about the life insurance accelerated death benefit. As a refresher the practice of offering a partial accelerated benefit to terminally ill clients came about as a way to put some real dirt bags out of business. The bags would prey on...
by Ed Hinerman | Jun 2, 2011 | cholesterol, insurance, life insurance, pilot, private pilots
I get industry updates almost daily when companies believe they have a niche that is going to the the magic bullet for a client. Sometimes I wonder if anyone really thinks it through before they yell, “Hey, look at us!” I’m a big fan of United of...
by Ed Hinerman | Nov 24, 2010 | conversion, insurance, life insurance, West Coast Life
United of Omaha came out with a marketing piece today that just made me smile. One of the things I feel so very strongly about in life insurance is the ability to convert a term insurance policy to a permanent life insurance product. Some companies have recently come...
by Ed Hinerman | Jun 16, 2010 | bipolar disorder, insurance, life insurance, prostate cancer
Table rated term insurance offers continue to tumble to a standard rate with United of Omaha’s health and lifestyle credit method, what they call their Fit test. I continue to be pleasantly amazed at how the company is honoring this commitment to reward good...
by Ed Hinerman | Apr 22, 2010 | cholesterol, HDL, insurance, life insurance
For years the underwriting benchmark for life insurance’s best rate class has been a cholesterol ratio of 5.0, 4.5 by some more conservative companies. The cholesterol ratio is determined by dividing total cholesterol by HDL, good cholesterol. For instance,...
by Ed Hinerman | Apr 20, 2010 | insurance, life insurance
I’ve often talked about the good old days of life insurance. Good for the clients. Good for the agents and the companies too, and not all that long ago. It was a time when companies had the freedom to compete for business even when it involved policies that were...
by Ed Hinerman | Feb 23, 2010 | insurance, life insurance, term insurance
It’s probably been close to a year since I first mentioned the United of Omaha (Mutual of Omaha) lifestyle crediting program for life insurance underwriting called the Fit test. The Fit test provides the underwriter plenty of ammunition to approve a policy at...
by Ed Hinerman | Dec 28, 2009 | cholesterol, HDL, insurance, life insurance
Life insurance underwriting is kind of like sand dunes. You can take a picture at the beginning of a year and it can be absolutely clear where every grain of sand lies. The exact same picture taken at the end of the year could easily have been taken on another planet....
by Ed Hinerman | Dec 3, 2009 | bipolar disorder, insurance, life insurance
I wrote my first United of Omaha life insurance application in 1978. Those were the days of Mutual of Omaha’s Wild Kingdom, Marlin Perkins and the advent of yearly renewable term insurance. They were a powerhouse company back then with all captive agents and a...
by Ed Hinerman | Oct 26, 2009 | bipolar, bipolar disorder, insurance, life insurance
I’ve talked recently about the United of Omaha “Fit test” crediting program where a person’s health habits and lifestyle can help reduce the price of their life insurance. Well, they bowled a strike on a bipolar disorder term insurance case I...
by Ed Hinerman | Oct 14, 2009 | family history, insurance, life insurance
There used to be a lot of companies that had published crediting systems that they would use to determine the final underwriting outcome of a life insurance application. Credits could be earned by anything from exceptional, as opposed to just satisfactory, lab...
by Ed Hinerman | Sep 2, 2009 | insurance, life insurance, term insurance
2/3 of 2009 have slipped by and there is just no denying anymore that the industry trend for external guarantee life insurance policies such as term insurance and universal life with a no lapse guarantee has changed. Term insurance has been going down in price and...
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